Movember is an annual one month long event invoking growing facial hair.It's an independent global charity which raises money for prostate and testicular cancer and mental health.
HOW IT WORKS
Movember challenges men to grow a moustache for the 30-days of November, thereby changing their appearance and the face of men’s health. In October Mo Bros sign up at Movember.com, and on the 1st of Movember with a clean-shaven face start their Mo growing journey. MOVEMBERSITE
In 2012, over 1.1 million Men and Women around the world joined the movement, raising USD $147.0 million.
HOW IT ALL BEGAN
In 2003, two mates Travis Garone and Luke Slattery from Melbourne Australia were having a quiet beer at the Gypsy Bar on Brunswick St, Fitzroy when their conversation turned to recurring fashion trends. They questioned where the Mo had gone and joked about bringing it back.
The two friends decided to talk their mates into growing a Mo. Inspired by a friend’s mother who was fundraising for breast cancer, they decided to make the campaign about men’s health and prostate cancer. They designed rules and guidelines for Movember (which are still in place today) and agreed to charge ten dollars to grow a Mo. Trav designed the first Movember logo, and they sent around an email titled Are you man enough to be my man? They found 30 guys willing to take up the challenge. read more
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